1st Choice. Your Choice.

July 30, 2024

The 2025 Catalog theme is 1st Choice. Your Choice. Why?

View the full 1st Choice Seeds 2025 Catalog here!

Our mission at 1st Choice Seeds is to be the most customer-responsive seed company in our region by listening to our customers’ needs and responding with the products and services they want. How do we do this?

First, WE LISTEN.

  • This year’s product line is significantly different from 5+ years ago. We’ve added new products specifically for our customers in eastern TN, PA, and northeastern OH.
  • Our small, independent nature allows us to shift quickly as needed. We’re not locked into traits/genetics that don’t work for our customers.
  • We added Rush Seeds, our organic line, in 2021 after learning that local organic farmers had so few options for quality seed sources.
  • Our cover crop program is growing with customer demand. We can source just about anything. Unlike working with other suppliers who require bulk packaging, we can send your cover crop seed in paper bags if needed.
  • As the industry focus shifts to service larger farms, we have not forgotten our roots. We are able to provide packaging and treatment options for farms of ALL sizes.
  • We can help growers find markets for value-added soybean products.

Secondly, WE DO OUR RESEARCH.

  • Our research program regularly has more data points in IN and OH than national suppliers will have on the same products. In fact, they’ve even called us asking for data.
  • We were 2 years ahead of the Enlist E3® market expansion. We will be ahead of our competitors when the next technology hits too.
  • When XtendFlex® was launched but not yet approved for the grain market, we agreed to large-scale crop-destruct research in order to see this product up close and at home, early.
  • If you attended our Rushville field day in 2023, you got to see gene-edited soybeans. How many of your neighbors can say that?

Whether you want to analyze all the options yourself or need help deciding, 1st Choice is here for you. We have a wide variety of options as well as a knowledgeable team of owners for support. We hope you agree that 1ST CHOICE IS YOUR CHOICE.

Brian Marlatt, President